COLLECTIVE INTELLIGENCE IN THE BEAUTY INDUSTRY – 03.17.2018 at 4.30 pm
Time to market & agile development. A mirage, a nightmare or a dream for creativity?
The world is changing at a fast pace. Product cycles are getting shorter. Luxury and beauty groups are asking for quicker time to market. Brands, like their clients, require high vivacity, but considering the competition, they also need high creativity.
How can we, actors of the beauty industry, re-think our methodologies and organisations to keep up with this new rhythm, while remaining qualitative,
innovative and audacious?
Is it a positive challenge, pushing the industry to move? What are the methods?
With a panel of great experts, we will share experiences to find the right answers.
ELIE PAPIERNIK CEO/Founder CENTDEGRÉS
JUAN MANTILLA Design manager KIKO
SONIA CERATO Category Manager QUADPACK MAKE-UP DIVISION
SARA ZANAFREDI President and CEO PENNELLI FARO