A SECOND LIFE FOR LA MAISON POIRAY
Centdegrés designs the new boutique architecture

The contrasts between the use of high-end materials, black and gold elegance, luxurious transparency and an audacious bracelet bar for the legendary watch “Ma Première”, the label’s iconic jewelry piece: Centdegrés designed for the Poiray house new high-end boutiques that showcase the label’s renaissance: young, refined with a strong personality and elegant.
In Paris, Lyon, Bordeaux, Strasbourg and Cagnes sur Mer, and in other European cities in the near future, these boutiques celebrate Poiray’s revival, orchestrated by Centdegrés